About Us

At LUCKI, we believe that every meal starts with rice. But what we bring to the table is more than just a staple grain, it’s a promise of quality, community, and care.

Born in Rwanda, LUCKI was created to offer families a rice brand they can truly trust — one that’s locally rooted, responsibly grown, and uncompromising on taste. From our carefully selected grains to our vibrant packaging and community-driven programs, everything we do is designed to nourish both body and soul.

Our Mission

To make high-quality, affordable rice available to every home in Rwanda and beyond — while supporting local farmers, promoting food security, and championing innovation in agriculture.

Our Values

• Quality You Can Taste: We never cut corners. Every grain is cleaned, sorted, and packaged to meet the highest standards.

• Proudly Rwandan: We support local agriculture and invest in a better food system for the future.

• Community First: We believe in giving back — from prize giveaways to partnerships with neighborhood shops and families.

• Always Evolving: With new product lines and fresh ideas, we’re constantly working to serve you better.

Whether you’ve known LUCKI for years or just discovered us in your local shop, we’re proud to be part of your kitchen — and your community.